Join the BOYCOTT Against Hallmark for its ’same-sex couple’ Cards

October 24, 2008

Repent America (RA) has joined a nation-wide boycott against America’s largest greeting card company for aligning itself with liberal activists who want to redefine morality and the institution of marriage. Several pro-family groups initiated the boycott against Hallmark Cards, Inc. after the company introduced new greeting cards aimed at “congratulating” homosexuals who enter into so-called “gay marriage” contracts and “civil unions.”

According to an 8/21/08 news story from the Associated Press, Hallmark spokeswoman Sarah Kolell said the company introduced the pro-homosexual cards in an attempt to be “relevant” to as many consumers as possible.

Yet the Bible states in Isaiah 5:20:

“Woe unto them that call evil good, and good evil; that put darkness for light, and light for darkness; that put bitter for sweet, and sweet for bitter!” (KJV)

It is likewise clear that God is the Author of marriage, and His design is expressed very clearly in the New Testament by Jesus Christ, who declared in Mark 10:6-8:

“But from the beginning of the creation God made them male and female. For this cause shall a man leave his father and mother, and cleave to his wife; And they twain shall be one flesh: so then they are no more twain, but one flesh.” (KJV)

Despite these warnings in Scripture, Hallmark now offers cards that celebrate homosexual “marriage.” The cards use various forms of clear homosexual symbolism, including rainbow-colored hearts and an image of two tuxedos, side-by-side.

This is not the only way that Hallmark endorses homosexual immorality. According to the Associated Press, the company also distributes cards designed to “show support” for homosexuals upon their “coming out,” which is a slang term referring to one’s initial declaration of their homosexual perversion.

Despite claiming they want to appeal to as many people as possible, the decision-makers at Hallmark clearly have no problem offending millions of pro-family Americans who know the Bible declares in Proverbs 14:34:

“Righteousness exalteth a nation: but sin is a reproach to any people.” (KJV)

This is a defining moment in the war over marriage and the family as an enduring institution. Rather than broadening its customer base, Hallmark is choosing sides in the culture war – - against Biblical morality. After all, endorsing homosexuality is an offense to God, and it is an offense to Bible-believing Christians everywhere.

Hallmark says their move was a result of “public demand,” rather than political pressure. But what if a significant portion of its customers demanded Hallmark discontinue their promotion of homosexuality? Would they reverse course?

Hallmark’s annual revenue last year was over $4 billion, prompting Policy Analyst Alex Mason to ask, “What if hundreds of thousands of Americans decided to take their business elsewhere because of the company’s pro-homosexual actions? Would the ‘gay marriage’ cards make up for the lost revenue from pro-family Americans who buy other brands?” He answered, “I doubt it.”

No matter what kind of reaction Hallmark has to a boycott, Mason believes Christians are called to take moral stands and to confront immorality in the culture whenever possible.

Mason said, “Jesus commanded us to be ’salt and light.’ That’s why we’re calling on Christians to draw a line in the sand and refuse to do business with Hallmark unless and until they drop their pro-homosexual cards from their line of products.”
TAKE ACTION:

By signing Repent America’s SECURE petition, your name and contact data will be compiled with many others from all over the United States who are opposed Hallmark’s pro-homosexual cards. The list will be forwarded to Hallmark Chairman Donald J. Hall along with the verses above and an admonition to stop endorsing homosexual immorality.

To sign this petition now, click here:
http://familypolicynetwork.net/petitions/repent/to-hallmark/

Thank you for your support. Let’s pray together for Hallmark to do the right thing and pull these cards from their shelves.

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